Pickitwise
Selective robotic strawberry picking
What makes us different?
The Pickitwise strawberry picking robot fits in your car, can be lifted by one person, can operate hours on tool battery and can be maintained as easily as any cordless powertool
Cutting edge technology
Smart machine vision enables detection of fruit ripeness and quality. Pickitwise can easily be trained to adapt to the specific conditions of your production.
Our cutting-edge smart vision system detects ripe strawberries without defects.
Precise and gentle
Our patent pending gripper grabs the fruit only by its stem and never touches the fruit itself.
Built for human beings
Farmers need simple and robust technologies. Our lightweight robotic arms are faster, require less energy per pick, need little maintenance and can be transported and maintained easily.
Our lightweight robot is fast, can operate from a solar panel, is easy to use and transport.
Our team
Madis Merila / founder
Madis started building robots in 2006 while learning robotics. Since then he has won Robotex, developed core technology for Starship Technologies and other robotic companies. He is a lifelong learner consuming two books a week and taking courses in AI, robotics, and machine vision in universities like MIT.
Toivo Värbu / mechanical engineer
Toivo studied aerospace, helped to design the ESTCUBE satellite and has been running companies for years. He is a great team builder and knows how to design a lightweight, compact and fast robot.
Priit Pedastsaar / horticulturist
After his studies in horticultural biochemistry, Priit spent 10 years developing Click & Grow - the world's most used home robotic gardening system. He is passionate about plants and disruptive agricultural technologies.
Martin Kambla / advisor
As the CTO of Timbeter, the AI based sustainable forestry management company, Martin is a real guru in AI, machine vision and industry specific process optimizations.
What's new?
The Pickitwise strawberry picking robot making headlines
Getting ready for the season with a new arm and vision
The Pickitwise strawberry picking robot grabbing a moving berry with its new arm
Pickitwise featured in the Algorütm podcast
Introducing the newest developments of selective fruit harvesting on Algorütm.
Pickitwise is the winner of Prototron 2021!
The Pickitwise strawberry picking robot secured a seed investment.
Are robots saving our strawberry fields?
Pickitwise strawberry picking robot featured in Postimees!
The man solving our strawberry problem
We do have the capability to pick strawberries using robots and machine vision says Madis Merila from Pickitwise
Meet the Pickitwise robot in Skeemipesa!
Some insights into the early developments of our strawberry picking robot.
Better for the grower
Pick more fruit
Avoid lost revenue due to the lack of pickers
Pick 24/7
Night-time picking lets you be first to the market. Cooler temperatures during picking ensures better shelf-life.
Economically effective
Fruits can be separated into different quality categories already at the picking stage. Reduced reliance on the fluid seasonal workforce reduces cost and risk.
Gentle picking
Our patent pending gripper grabs fruits by the stem and never touches the fruit itself.
Better for the customer
Increase customer confidence
Robotic strawberry picking allows total traceability from bush to plate. Intact fruit stems are an indisputable mark of product quality and authenticity.
Clean production
Our robotic harvesters only touch berries by their stem and therefore do not spread human or plant diseases.
Better for the planet
Robotic selective harvesting uses less fuel and leads to better agricultural practises producing less food waste.
Safety first
Lightweight robots can safely work together with humans.
Want to see Pickitwise in action on your fields?
Schedule a demoProudly supported by
You too can support Pickitwise!
Save the planet
Food growing uses tons of fuel, pesticides, herbicides and other chemicals. Picking all the food enables to shrink resource usage and food waste up to 3 times.
Impact the lives of people
Pickitwise strives for better food and working conditions. Unlike so many startups today, we provide real benefits for real people. Invest in Pickitwise and help to shape the future of humanity.
We would like robotic picking and it is nice to see that the project is constantly evolving.
Margus Tärn / Raja Farm
I'm suitably impressed by the neural-network based machine vision used by Pickitwise. Good job!
Martin Kambla / Timbeter
Pickitwise is like a bootstrapped Boston Dynamics from Estonia.
Priit Pedastsaar / Click & Grow
Technical details
- Dimensions: W: 750mm L: 1000mm H: 1000mm
- Weight: 40kg
- Picking speed: 10kg/hour
- Material: Aluminum & food grade stainless steel
- Battery capacity: 4 hours
Contact us
Get in touch
We build robots, but we are humans. Feel free to contact us with all cool proposals!
Estonia